A Commentary on the prohibition of alcohol advertising in Lithuanian in relation of minors
LTReikšminiai žodžiai: Alkoholio reguliavimas; Alkoholio reguliavimas Lietuvoje; Alkoholio reguliavimas Slovakijoje; Alkoholio reklama; Alkoholio reklamos draudimas; Draudimas; Nepilnamečių apsauga; Reklamos transliavimas; Slovakija (Slovakia); Alcohol advertising; Alcohol regulation; Ban; Broadcasting of advertising; Lithuania alcohol regulation; Minor's protection; Minors protection; Slovak alcohol regulation; The ban on alcohol advertising.
ENThe Republic of Lithuania enacted new alcohol legislation, which includes many alcohol beverages control measures. One of the most controversial was the ban of alcohol advertising in mass media, which provoked negative reactions of alcohol market and foreign media. The rule triggered whole-society discussion about the positive impact on society, especially minors. The author analyses the enacted Lithuanian regulation and dierent opinions, as well as the comparison with the broadcasting regulation of alcohol advertising in the Slovak Republic which has similar world position in international drinking ratings. [From the publication]
