Žurnalistų nuostatų raiška viešajame Lietuvos sveikatos diskurse

LTReikšminiai žodžiai: Konceptualioji metafora; Liga; Sveikata; Viešasis diskursas; Žurnalistų nuostatos; Conceptual metaphor; Health; Illness; Journalistic statements; Public discourse.

ENThe aim of the article is to demonstrate how journalistic approach towards various illnesses was revealed in Lithuanian public health-related discourse during 1980-2012. It focuses on conceptual metaphor SPACE. The statements of the article are based on the analysis of approximately 150 examples taken from various newspapers and internet websites. In Lithuanian public health-related discourse the conceptual metaphor SPACE is generally used to reveal the content of the concept ILLNESS. The metaphor is actualized in order to demonstrate the relationship between physical and (or) psychic health of an ill person and the orientation downward. This applies mainly when describing various types of addiction, mental diseases, i.e. usually mental rather than psychic disorders. If analogy with spatial orientation downward is chosen when speaking of illness, it can be stated that in such a way it shows a negative approach towards both the illness itself and the people suffering from it. [From the publication]