ENThree parts appeared in this concept: aid in money, aid in goods, aid in services. The main goal of social servicesis to create conditions for a single person or family to develop, strengthen abilities, opportunities to solve their problems, teach them to function independently in society, thus overcoming social isolation. Social assistance is provided when the aim is to prevent the emergence of social problems of clients, when it is necessary to ensure the safety of the society or community. Groups of recipients of social services – elderly persons and their families; persons with disabilities, their families; children left without parental care; children experiencing social risk, their families, families at social risk; families fostering and/or looking after children; etc. Keywords: social services, rural community, social exclusion, poverty. [From the publication]