Normative influence of pro-environmental intentions in adolescents with different personality types

ENPersuasive messages that are tailored to target innate biases and behavioral tendencies have been shown to be effective in promoting pro-environmental behaviors. There is, however, a lack of understanding whether individuals who have different patterns of personality traits react to these stimuli differently. The present study addressed precisely this question. Persuasive proenvironmental messages were placed in a school and changes in pro-environmental intentions and related variables of the adolescents attending that school were observed. The findings show that adolescents with different patterns of personality traits are indeed differently affected by persuasive messages and people with different patterns of personality traits in general approach pro-environmental behaviors quite differently. This has important practical implications for the creation of public service announcements aimed at promoting pro-environmental behavior. Keywords: Sustainability, Normative influence, Personality traits, Person-oriented approach, Pro-environmental intentions. [From the publication]

• Investigating pro-environmental behaviors of Lithuanian university students / Mykolas Simas Poškus. Current psychology (New Brunswick, N.J.). 2018, vol. 37, iss. 1, p. 225-233.
• Personality trait patterns moderate the simple model of environmental citizenship / Mykolas Simas Poškus. Behavioral sciences. 2023, vol. 13, 16 p.
• Predicting recycling behavior by including moral norms into the theory of planned behavior / Mykolas Simas Poškus. Psichologija. 2015, t. 52, p. 22-32.
• Reducing bottled water use among adolescents: a factorial experimental approach to testing the components of the "aquatic" program / Inga Truskauskaitė-Kunevičienė, Goda Kaniušonytė, Mykolas Simas Poškus, Audra Balundė, Vaida Gabė, Lina Jovarauskaitė and Metin Özdemir. Sustainability (Basel). 2021, 13, 6758.
• The Effect of potentially groundwater-contaminating ecological disaster on adolescents' bottled water consumption and perceived risk to use tap water / Mykolas Simas Poškus, Audra Balundė, Lina Jovarauskaitė, Goda Kaniušonytė and Rita Žukauskienė. Sustainability (Basel). 2021, 13, 5811.
• Toward the development and validation of a model of environmental citizenship of young adults / Mykolas Simas Poškus. Sustainability (Basel). 2022, 14, 3338.
• What works for whom? Investigating adolescents’ pro-environmental behaviors / Mykolas Simas Poškus. Sustainability (Basel). 2020, 12, 7313.